Celebrity at Work.com has sensibly devoted part of its budget to running a month of viral ads here on Syntagma. You can see them towards the top of the sidebar. There will be a new celebrity joke there every day from 8am GMT.

I should point out to potential advertisers that we have a 20pc discount offer on viral ads for any booked during the month of June. Check it out here:

http://www.syntagmamedia.com/advertising/

Viral advertising gives you a link to your home page, plus another to a page of your choice, in each ad. You can even specify a different page each day for the in-text link.

We are offering these ads tailored to your specification across the whole of Syntagma Media inventory. Just seek out a blog that covers your niche in the sidebar and we’ll do the rest.

Email: ads(at)SyntagmaMedia(dot)com.

Our new Celebrity at Work blog today features an exclusive by Steve Newman, a Shakespearean actor, playwright, director, novelist and now publisher. To read about Steve’s career and future plans, zap here.

Syntagma is delighted to announce the introduction of a very special blog: Celebrity at Work.

Very special because I’ve been wanting to add to our small number of celebrity blogs but couldn’t find a subject with enough distinction to lay alongside Royal Anecdotes and Aristocracy Anecdotes, blogs so elevated as to be beyond the ken of ordinary mortals.

OK, that’s enough hype.

Basically, I’m asking a riverboat full of celebrities to write posts on subjects close to their work or interests. They may be stars of screen or stage, politicians, authors, divas or divos (is there such a word?), common or garden blog network owners like myself (O, the tedium!).

The posts will be publicized around the press and media, so should attract interest from outside the blogosphere and internet set.

Finally, you’ll never guess who the first “celebrity” is.

As we’re in holiday mode, I’ll let you into a big secret.

I’m writing a novel called, The Syntagma Code. Don’t breathe a word about it, I don’t want it plagiarized. If Dan Brown is reading this, lay off Dan, you can use some of my other ideas.

At the heart of the book is a secret algorithm of legendary complexity and magical qualities. It’s said to be able to handle all the information ever produced, not only by history and the human race, but by God too. Its aim is to embrace everything in existence that is not evil, but cunningly defines “evil” in such a way that it becomes “good” for the purposes of the Algorithm.

The Algorithm is housed on a vast, distributed super-computer, spread out so widely that its resilience against attack is the 9th wonder of the world. Some say the computer is stacked in old shipping containers, left lying around all over the place, mostly near to ley lines.

Our heroes are two math whizz-kids, recently down from Stanford university and wondering what to do next. They discover the existence of the Algorithm, code-named Algy, by searching the Dark Web with a new software tool called the Syntagma Code. They stumble on the knowledge that the Algorithm is gradually scooping up every piece of information in the universe. They realize that once the Algorithm has everything there is to be known it can manipulate the entire cosmos to its own ends.

It’s now a desperate race against time, pitting the Syntagma Code against the Algorithm in a pitiless fight to the death.

They set out on a perilous mission to confound the plans of the Non-Evil Genius behind the Algorithm, confronting enormous dangers along the way, not the least being a mad monk, the Silencer, with a deadly remit to protect Algy at any cost.

That’s as far as I’ve got. I’m having trouble finding a name for the company behind Algy though. It has to be non-threatening, playful, almost childlike.

I’m toying with Gurgle. What do you think?